Posted on November 21, 2017
Well, it's that time of the year again! That time when, after weeks of hard work, we just want to stop for a moment and enjoy the fruits of this work. And be proud! And share everything with you all!
So, we are happy to introduce our latest collection! The Butterfly Effect Collection is about fragility and change. Fascinated by the powerful symbolism of the butterfly, the designer Mihaela Dulgheru has found her inspiration in this concept stating that "small causes can have larger effects". The message of the collection is that change and transformation are natural processes throughout our lives and we should embrace them, as they help us move through different life cycles and evolve into better versions of ourselves. The playfulness of every piece in this collection sends a positive vibe that we should not be afraid of change, instead we should find the joy in our lives and the lightness of being. The colours are carefully chosen, gravitating between the emotional pink, with its empathy and sensitivity, and the energy and enthusiasm of the marigold. White, the colour of purity, is linking all the pieces together, as one of the meanings of the butterfly is the world of the soul.
Visit our flagship RoLand store in the JW Marriott Bucharest Grand Hotel or browse the collection online. Share this happy moment with us and indulge yourself with these delicate pieces of our story!